Bulletin Board Magazine 2018 Volume 1

Membership Committee

Step Three: Education

Shine Brighter Than Your Competition

In addition to networking and relationship building, the value of membership is in education. Being a member provides multiple opportunities at the local, state (NJBA) and national (NAHB) levels, for industry education. The annual Atlantic Builders Convention is held each year in the early spring. This year it will be April 11th & 12th. By attending convention, you will be able to sit in on educational seminars, walk the show floor, and learn about industry challenges that may affect your business. In addition, there are plenty of networking events and opportunities to strengthen your newly formed relationships with other members. As in past years, Shore Builders is asking for volunteers to donate an hour of their time at the NJBA membership booth. It is a great way to meet prospective members and engage them on the importance of becoming a member. You can sign up here. In addition to the convention at the state level, you also have access to the National Association of Home Builders (NAHB) educational programs to earn industry designations and certifications, which can help solidify your knowledge and professionalism with other members. Keep in mind that it takes time to establish relationships, earn a reputation for reliability and quality, and earn the trust needed for other members to do business with you. We know from our own experience, if you get involved you will be noticed. It’s not always who YOU know, but WHO knows you. Our members refer business to other members all the time, so if your current connections may not require your products or services, they are sure to know someone who does! Stay with it, make friends, and reap the rewards of maximizing your membership! You Can Go the Distance!

THREE STEPS to MaximizeYour Membership in 2018 by Tom McGrath, Chair and Kim Manicone,Vice Chair

Tom McGrath, Chair

W

ith a combined 48 years of membership in Shore Builders Association, we have a lot of advice for potential or new members on how to make the most of membership. Taking the step to join the association is just the start. There are three major steps you can take to maximize your membership, right out of the gate. If your goal for joining is to network with other members, establish long-lasting relationships within the association, and demonstrate your ability to provide goods and services, then you need to keep reading! After your membership is approved, your plan should be to join a committee. This will enable you to meet other members, learn about different initiatives of the association, and work side by side with other members on planning programs, events, and community outreach initiatives. When you join a committee you immediately have a least 10 people that you will get to know. This will give you some confidence when you go to step two, below. Once you’re on the committee, be sure to dedicate your time and attend the committee meetings. By attending the meetings and helping with the committee’s initiatives, you have the opportunity to demonstrate your work ethic, creativity, and reliability to other committee members. This can lead to deeper relationships and future referral business. Step One – Committee Involvement:

There are a variety of committees at Shore Builders to choose from, just click here for a list. Committees are so important that our President, Michael J. Kokes, has asked each Board Director to take a seat on a committee in 2018.

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Step Two: Being Present

Let Me Help You: • Reconnect with existing customers and convert more leads • Create and launch powerful eMails • Strategize and leverage your company events and news • Introduce new products and services • Announce offers and promotions

Attend as many General Membership meetings as possible. Networking is the #1 tool in the industry to grow your business. Making connections is critical and being a part of our association gives you countless opportunities to connect with other members on a local level. We support each other and help one another reach our professional goals. If you’ve completed Step One and joined a committee, you can be assured that there will be people in the room you already know! We have a variety of different meetings and events throughout the year. In addition, some of our committees sponsor well-attended happy hours at local venues. The happy hours are a ton of fun, a little more casual, and there’s always lots of mixing and mingling. Being present and becoming a familiar face to other industry members can eventually add to your business bottom line.

Kim Manicone,Vice Chair

“ The achievements of an association are the results of the combined efforts of each association member. ” - Kim Manicone

Stephanie Shaffery flairmg.com 848 . 208 . 2087 stephanie@flairmg.com

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Bulletin Board | 11 | www.shorebuilders.org

Bulletin Board | 12 | www.shorebuilders.org